Shell has announced the appointment of Haytham Yehia as Chairman and Chief Executive Officer of Shell Lubricants Egypt, and Cluster General Manager for the Middle East and Central Asia for Shell Lubricants.

In the capacity of his new role, he will oversee the operations in the designated region, with a focus on Egypt. Yehia brings a wealth of expertise and a proven track record of success in expanding Shell’s lubricants business, where he has previously doubled growth across 18 diverse markets, leading a community across different functions and nationalities.

Yehia’s career spans several sectors, including FMCG, B2B, and commercial lubricants, with extensive experience in strategy, marketing, and supply chain management. Known for his visionary leadership and transformative impact, he has been instrumental in establishing innovative business models and building high-performance teams.

In a statement about his new role, Haytham Yehia said, “It is both a privilege and a personal honor to step into this role, especially as it allows me to contribute to the growth of Shell Lubricants in a region that includes my home country, Egypt. Egypt is a cornerstone of our regional strategy, and I’m proud to help shape its future in a way that reflects Shell’s long-standing commitment to this market. For over a century, Shell has been an integral part of the Egyptian oil and gas sector, investing in its growth, supporting its energy ambitions, and building strong partnerships that drive progress.

“As I look forward, my focus will be on maximizing the unique resources we have within Shell to deliver unmatched value and solutions for our customers. I am excited to collaborate with my team, our partners, and the wider community to elevate Shell’s contributions to Egypt’s dynamic market. By investing in innovative solutions, empowering local talents, and continuing to put our customers at the heart of everything we do, I’m confident we’ll drive lasting impact in the country and across the region.”

Yehia’s appointment underscores Shell’s strategic focus on Egypt as a key market within the Middle East and Central Asia, reinforcing the company’s commitment to investing in the region’s potential. With Yehia at the helm, Shell Lubricants Egypt is well-positioned to expand its footprint, strengthen local partnerships, and bring forward sustainable growth initiatives that benefit both the Egyptian market and the wider region.