AVEVA, a global leader in industrial software, has appointed Khaled Salah as Vice President (VP) of  Africa operations. In his new role, Salah will lead a 30-member  team to execute the company’s growth strategy across the continent, reporting directly to Jesus Hernandez, Senior Vice President (SVP) for Europe, the Middle East and Africa (EMEA).

Commenting on the appointment, Hernandez stated: “Africa is a strategic region for AVEVA. In this major industrial market, customers, world leaders in the fields of Energy, Metal & Mining, Chemicals, and Water, are looking for AVEVA’s expertise to accelerate and drive their digital transformation and sustainability strategies, as well as their energy transition projects. Salah’s qualities of leadership in a global environment will benefit his team spread across 12 countries including Algeria, Morocco, Egypt, Kenya, Nigeria, and South Africa.”

Salah, 37, began his career at Schneider Electric in 2013 in the global supply chain and evolved through various roles until he joined AVEVA inine years later to lead AVEVA and Schneider Electric’s global strategic partnership across all industries. He has led the introduction of new AVEVA software solutions to initiate and develop significant growth areas across all Schneider Electric verticals.

Salah expressed his commitment to supporting and accelerating the digital transformation of industries across Africa, particularly through CONNECT, AVEVA’s industrial intelligence platform, backed by a strong ecosystem of partners.